Biography
Vincent Price is the 10th President of Duke University, where he is also Walter Hines Page Professor of Public Policy and Political Science in the Sanford School of Public Policy and Trinity College of Arts and Sciences.
A leading global expert on public opinion, social influence, and political communication, President Price came to Duke in 2017. Since arriving on campus, he has turned his attention to the future of the university, developing a strategic vision focused on five core principles: empowering people, transforming education, building community, forging partnerships, and engaging a global network. He has also overseen a series of major new initiatives at Duke — including a comprehensive commitment to racial equity, continued strategic advancement of the arts, implementing next-generation residential programs, investing in Duke science and technology, and broadening and deepening engagement with Durham and the surrounding region.
Under Price’s leadership, Duke has continued to build on its global reputation for innovation and service. President Price also oversaw the launch of the undergraduate program at Duke Kunshan University, a unique, joint venture liberal arts university in Kunshan, China. Closer to home, the university is helping to grow the already-thriving research and technology ecosystem in the Research Triangle region and finding new opportunities for experiential and team-based learning across disciplines. President Price also oversees Duke Health — a leading academic medical center — and one of the most successful collegiate athletics programs in the nation.
Prior to coming to Duke, Price served as Provost of the University of Pennsylvania and was the Steven H. Chaffee Professor in the Annenberg School for Communication and Professor of Political Science in the School of Arts and Sciences. As Provost and chief academic officer, he advanced initiatives to diversify the faculty and expand interdisciplinary research; guided the development of new forms of teaching and learning, both in the classroom and in the digital world; expanded the University’s global presence, including the launch of the Penn Wharton Center in Beijing; and enhanced arts and culture on campus, shepherding the creation of the Sachs Program for Arts Innovation. He led Penn’s role as one of the first partners with Coursera, the online open learning platform, and served as Chair of Coursera’s University Advisory Board. He came to Penn in 1998 after 11 years at the University of Michigan, where he was Chair of the Department of Communication Studies and a Faculty Associate of the Center for Political Studies.
President Price’s Public Opinion (Sage, 1992) has been published in six languages and taught in courses around the world. His work has been widely cited on such topics as the impact of political polls, the effects of TV news coverage, and the factors that shape public opinion. His research, funded by grants from the Pew Charitable Trusts, National Science Foundation, and National Institutes of Health, has explored the role of online discussion in shaping public knowledge and opinion. The former editor-in-chief of Public Opinion Quarterly, the leading journal of public opinion research, Price has held visiting appointments at the University of Paris-Sorbonne and the University of Amsterdam, and has lectured widely at universities around the world.
A member of the American Academy of Arts and Sciences, Price earned his PhD (1987) and MA (1985) in Communication from Stanford University and a BA magna cum laude (1979) in English from the University Honors Program at Santa Clara University. Born and raised in southern California, Price and his wife Annette are the proud parents of two adult children. In their free time, they can often be found walking their doodles, Cricket and Marlowe, on the Al Buehler Trail in Duke Forest.
Curriculum Vitae
Education
1987 Ph.D., Stanford University, California (Communication).
1985 A.M., Stanford University, California (Communication).
1979 B.A., Santa Clara University, California (University Honors Program, English, magna cum laude).
Academic and Research Appointments
Duke University, Durham, North Carolina
2017-Pres. President, Office of the President, Duke University.
2017-Pres. Walter Hines Page Professor of Public Policy, Sanford School of Public Policy and Department of Political Science, Trinity School of Arts and Sciences (secondary).
University of Pennsylvania, Philadelphia, Pennsylvania
2009-17 Provost, Office of the Provost, University of Pennsylvania.
2004-17 Steven H. Chaffee Professor of Communication and Political Science, Annenberg School for Communication and Department of Political Science, School of Arts and Sciences (secondary).
2009 Interim Provost, Office of the Provost, University of Pennsylvania.
2007-09 Associate Provost for Faculty Affairs, Office of the Provost, University of Pennsylvania.
2005-07 Associate Dean for Undergraduate Studies, Annenberg School for Communication.
1998-2004 Associate Professor, Annenberg School for Communication (2001-04, secondary appointment in Department of Political Science, School of Arts and Sciences).
University of Paris Sorbonne, Paris IV, France
2009 Visiting Professor, Center of Applied Literary and Scientific Studies.
University of Michigan, Ann Arbor, Michigan
1995-98 Chair, Department of Communication Studies.
1993-98 Associate Professor, Department of Communication Studies.
1987-98 Faculty Associate, Center for Political Studies, Institute for Social Research.
1991-95 Associate Chair, Department of Communication.
1987-93 Assistant Professor, Department of Communication.
University of Amsterdam, Amsterdam, Netherlands
1995 Visiting Scholar, Faculty of Communication Science.
Stanford University, Stanford, California
1984-87 Research Assistant, Institute for Communication Research.
1985-86 Teaching Assistant, Department of Communication.
1984 Survey Consultant, Public Affairs Office.
Santa Clara University, Santa Clara, California
1984 Survey Consultant, Undergraduate Admissions Office.
1982 Adjunct Lecturer, Department of Theater Arts.
1981-83 Assistant Director of Admissions, Undergraduate Admissions Office.
Editorial Appointments
1998-2002 Editor in Chief, Public Opinion Quarterly. Academic journal founded in 1937, published by the University of Chicago Press for the American Association for Public Opinion Research (Vols. 62-65).
1993-94 Guest Editor (with H. A. Semetko) of special issue of Political Communication on political communication in an election year (Vol. 11, #4).
1990-91 Guest Editor (with L. D. Ritchie and H. Eulau) of special issue of Communication Research on micro-macro issues in communication (Vol. 18, #2).
1991-2013 Editorial Board Member for various journals, including Communication Research, Journal of Computer-Mediated Communication, IT and Society, Political Communication, and Public Opinion Quarterly.
Board Appointments
2021-Pres. Board of Directors, Association of American Universities
2017-Pres. Board of Trustees, Duke University
2017-Pres. Board of Directors, Duke University Health System
2017-Pres. Board of Trustees, National Humanities Center
2017-Pres. Board of Directors, Research Triangle Foundation
2020-23 Board of Directors, Consortium on Financing Higher Education
2010-17 Board of Trustees, Wistar Institute, Philadelphia
2012-15 Chair, University Advisory Board, Coursera Inc.
2005-09 Board of Overseers, American National Election Studies
2006-08 Advisory Board, National Annenberg Election Survey
2001-08 Advisory Board, Time-Sharing Experiments in the Social Sciences
2004-05 Advisory Board, E-the-people.org
1997-98 Advisory Board, Canadian Election Study
Honors and Awards
2024 Honorary Doctor of Humane Letters, High Point University.
2020 Elected Member, American Academy of Arts and Sciences.
2016 Models of Excellence Award, University of Pennsylvania.
2006 Top Paper, Political Communication Division, International Communication Association.
2004 Award of Recognition “for invaluable contributions to the betterment of the Public Opinion Quarterly,” American Association for Public Opinion Research.
2003 Best Published Article of 2002 in Political Communication, International Communication Association.
2003 Top Paper, Political Communication Division, International Communication Association.
2002 Top Paper, Political Communication Division, International Communication Association.
1998 Honorary Master of Arts, University of Pennsylvania
1998 Robert M. Worcester Award, World Association for Public Opinion Research (for best published article in the International Journal of Public Opinion Research).
1996 Excellence in Education Award, College of Literature, Science, and the Arts, University of Michigan.
1995 Top Paper, Political Communication Division, International Communication Association.
1995 Selected for “Honors” in undergraduate teaching by Advice, a publication of the Michigan Student Assembly (also selected in 1991 and 1992).
1994 Excellence in Education Award, College of Literature, Science, and the Arts, University of Michigan.
1993 Top Paper, Political Communication Division, International Communication Association.
1992 Excellence in Education Award, College of Literature, Science, and the Arts, University of Michigan.
1992 Honorary member, Kappa Tau Alpha, National Journalism Honorary.
1988 Nafziger-White Award, Association for Journalism and Mass Communication (for best doctoral dissertation in journalism and media studies).
1988 K. Kyoon Hur Award, International Communication Association (for best doctoral dissertation in mass communication research).
1987 Top Paper, Mass Communication Division, International Communication Association.
1983-85 Stanford University Graduate Fellowship.
1978 Alpha Sigma Nu, National Jesuit Honorary.
1978-79 Santa Clara University Television Awards, Best Student Producer, Best Teleplay.
1977 Santa Clara University Honors Scholarship.
1975-77 Signal Oil Corporation Scholarship.
1975 Southern California Industry Education Council Science Award.
Publications
Books
Price, V. (1992). Public opinion. Newbury Park, CA: Sage Publications.
In Translation
Price, V. (2009). 民意. (Shao Zhi Ze, Chinese Trans.) Shanghai: Fudan University Press.
Price. V. (2004). L’opinione Pubblica. (R. Riccardi, Italian Trans.) Bologna, Italy: Società Editrice il Mulino.
Price, V. (1996). Κοινή γνώμη. (N. Bourbaris, Greek Trans.) Athens, Greece: Odysseas Publications.
Price, V. (1996). 사회안에 여론. pp. 17-156. (Young-Seok Kim, Korean Trans.) Seoul, Korea: Nanam Publishing House.
Price, V. (1994). La opinión pública: Esfera pública y comunicación. (P. Vásquez Mota, Spanish Trans.) Barcelona, Spain: Ediciones Paidós Ibérica, S.A., and Buenos Aires, Argentina: Editorial Paidós SAICF.
Articles and Chapters
Blank, R., Daniels, R. J., Gilliland, G., Gutmann, A., Hawgood, S., Hrabowski, F. A., Pollack, M. E., Price, V., Raif, L. R., & Schlissel, M. S. (2017). Policy Forum. A new data effort to inform career choices in biomedicine: Institutions will report student and postdoc outcome data. Science, 358(6369), 2-3.
Cappella, J. N., Zhang, J., & Price, V. (2017). Collective intelligence: The wisdom and foolishness of deliberating groups. In K. H. Jamieson, D. Kahan, D. A. Scheufele and K. Kenski (Eds.), Oxford handbook of political communication, 777-793. Oxford: Oxford University Press.
Kim, S.C., Cappella, J. N., & Price, V. (2016). Online discussion effects on intention to participate in genetic research: A longitudinal experimental study. Psychology & Health, 31(9), 1-41.
Wojcieszak, M., & Price, V. (2012). Perceived versus actual disagreement: Which influences deliberative experiences? Journal of Communication, 62, 418–436.
Wojcieszak, M., & Price, V. (2012). Facts versus perceptions: Who reports disagreement during deliberation and are the reports accurate? Political Communication, 29, 299-318.
Price, V. (2012). Playing politics: The experience of e-participation. In S. Coleman and P. M. Shane, (Eds.) Connecting democracy: Online consultation and the flow of political communication, 125-148. Boston, MA: MIT Press.
Coleman, S., & Price, V. (2012). Democracy, distance, and reach. In S. Coleman and P. M. Shane, (Eds.) Connecting democracy: Online consultation and the flow of political communication, 23-43. Boston, MA: MIT Press.
Price, V. (2011). Public opinion research in the new century. Public Opinion Quarterly, 75, 846- 853.
Wojcieszak, M., & Price, V. (2010). Bridging the divide or intensifying the conflict? How disagreement affects strong predilections about sexual minorities. Political Psychology, 31, 315-339.
Wojcieszak, M., & Price, V. (2009). What underlies the false consensus effect? How personal opinion and disagreement affect public opinion perception. International Journal of Public Opinion Research, 21, 25-46.
Price, V. & Feldman, L. (2009). News and politics. In R. Nabi & M. B. Oliver (Eds.) Handbook of media effects, 113-129. Newbury Park, CA: Sage Publications.
Price, V. (2009). Citizens deliberating online: Theory and some evidence. In T. Davies & S. Gangadharan (Eds.). Online deliberation: Design, research, and practice, 37-58. Stanford, CA: CSLI Publications.
Also in R. Cavalier (Ed.) Approaching deliberative democracy: Theory and practice (2011). Carnegie Mellon University Press.
Romantan, A., Hornik, R., Price, V., Cappella, J., & Viswanath, K. (2008). A comparative analysis of the performance of alternative measures of exposure. Communication Methods and Measures, 2, 80-99.
Feldman, L., & Price, V. (2008). Confusion or enlightenment? How exposure to disagreement moderates the effects of political discussion and media use on candidate knowledge. Communication Research, 35, 61-87.
Price, V. & Feldman, L. (2008). News processing and retention. In W. Donsbach (Ed.) International encyclopedia of communication. London: Blackwell.
Price, V. & Freres, D. (2008). Linear and nonlinear models. In W. Donsbach (Ed.) International encyclopedia of communication. London: Blackwell.
Price, V. (2007). Democracy, global publics, and world opinion. In M. Albrow, H. K. Anheier, M. Glasius, M. E. Price & M. H. Kaldor (Eds.). Global civil society 2007/8, 2-15. London: Sage Publications.
Price, V. (2007). The public and public opinion in democratic theories. In W. Donsbach & M. Traugott (Eds.). Handbook of public opinion research, 11-24. London: Sage Publications.
Price, V. & Jomini-Stroud, N. (2006). Public attitudes toward polls: Evidence from the 2000 U.S. presidential election. International Journal of Public Opinion Research, 18, 393-421.
Price, V., David, C., Goldthorpe, B., McCoy Roth, M., & Cappella, J. N. (2006). Locating the issue public: The multidimensional nature of engagement with health care reform. Political Behavior, 28, 33-63.
Reprinted in: Tolleson-Rinehart, S. & Peterson, M. A. (Eds.) Health, politics and policy. (2011). In Sage library of political science. London: Sage Publications.
Price, V., Nir, L., & Cappella, J. N. (2006). Normative and informational influences in online political discussions. Communication Theory, 16, 47-74.
Price, V., Nir, L., & Cappella, J. N. (2005). Framing public discussion of gay civil unions. Public Opinion Quarterly, 69, 179-212.
Price, V., & Romantan, A. (2004). Confidence in institutions before, during, and after “Indecision 2000.” Journal of Politics, 66, 939-956.
Price. V., & David, C. (2004). L’opinione pubblica nel nuovo millennio (Public opinion at the new millennium). In Price, V., L’opinione pubblica. Bologna, Italy: Società Editrice il Mulino. (New chapter for updated and translated book originally published in 1992.)
Price, V., & Cappella, J. N. (2002). Online deliberation and its influence: The Electronic Dialogue Project in campaign 2000. IT and Society, 1, 303-328. (www.itandSociety.org)
Price, V., Cappella, J. N., & Nir, L. (2002). Does disagreement contribute to more deliberative opinion? Political Communication, 19, 95-112.
Cappella, J. N., Price, V., & Nir, L. (2002). Argument quality as a reliable and valid measure of opinion quality: Electronic dialogue during campaign 2000. Political Communication, 19, 73-93.
Huang, L. & Price, V. (2001). Motivations, goals, information search, and memory about political candidates. Political Psychology, 22, 665-692.
Price, V. (2000). Deliberative Polling in the 1996 elections. In P. J. Lavrakas & M. W. Traugott (Eds.) Election polls, the news media, and democracy, 263-280. New York: Chatham House.
Price, V., (1999). Political information. In J. P. Robinson, P. R. Shaver & L. S. Wrightsman, (Eds.) Measures of political attitudes, 591-639. San Diego, CA: Academic Press.
Price, V., Tewksbury, D., & Huang, L. (1998). Third-person effects on publication of a Holocaust-denial advertisement. Journal of Communication, 48, 3-26.
Price, V., & Neijens, P. C. (1998). Deliberative polls: Toward improved measures of informed public opinion? International Journal of Public Opinion Research, 10, 145-176.
Price, V., Tewksbury, D., & Powers, E. (1997). Switching trains of thought: The impact of news frames on readers’ cognitive responses. Communication Research, 24, 481-506.
Price, V., & Neijens, P. C. (1997). Opinion quality in public opinion research. International Journal of Public Opinion Research, 9, 336-360.
Price, V., Huang, L., & Tewksbury, D. (1997). Third-person effects of news coverage: Orientations toward media. Journalism and Mass Communication Quarterly, 74: 3, 525- 540.
Price, V., & Tewksbury, D. (1997). News values and public opinion: A theoretical account of media priming and framing. In G. Barnett and F. J. Boster (Eds.), Progress in the communication sciences, Vol. 13, 173-212. Greenwich, CT: Ablex.
Price, V., & Czilli, E. J. (1996). Modeling patterns of news recognition and recall. Journal of Communication, 46: 4, 55-78.
Price, V. & Tewksbury, D. (1996). Measuring the third-person effect of news: The roles of question order, contrast and knowledge. International Journal of Public Opinion Research, 8, 120-141.
Reprinted in: Bulmer, M. (Ed.) Questionnaires. (2003). Volume Two in the Sage benchmarks in bocial bcience methods series. London: Sage Publications.
Sheikh, K. Z., Price, V., & Oshagan, H. (1995). Press treatment of Islam: What kind of picture do the media paint? Gazette, 56, 139-154.
Price, V., & Oshagan, H. (1995). Social-psychological perspectives on public opinion. In T. Glasser and C. Salmon (Eds.), Public opinion and the communication of consent, 177-216. New York: Guilford Press.
Price, V. (1994). Media effects research. In A. Purves (Ed.), Encyclopedia of English studies and language arts, Vol. 2, 788-791.Urbana, IL: National Council of Teachers of English.
Semetko, H. A., & Price, V. (1994). Election-year communication: Involvement or alienation? — Guest editors’ introduction: Setting the scene. Political Communication, 11, 323-329.
Price, V., & Zaller, J. (1993). Who gets the news? Alternative measures of news reception and their implications for research. Public Opinion Quarterly, 57, 133-164.
Price, V. (1993). The impact of varying reference periods in survey questions about media use. Journalism Quarterly, 70, 615-627.
Hsu, M. L., & Price, V. (1993). Political expertise and affect: Effects on news processing. Communication Research, 20, 671-695.
Traugott, M., & Price, V. (1992). Exit polls in the 1989 Virginia gubernatorial race: Where did they go wrong? Public Opinion Quarterly, 56, 245-253.
Price, V., & Hsu, M. L. (1992). Public opinion about AIDS policies: The role of misinformation and attitudes toward homosexuals. Public Opinion Quarterly, 56, 29-52.
Ritchie, L. D., & Price, V. (1991). Of matters micro and macro: Special issues for communication research. Communication Research, 18, 133-139.
Price, V., Ritchie, L. D., & Eulau, H. (1991). Cross-level challenges for communication research: Epilogue. Communication Research, 18, 262-271.
Price, V., & Allen, S. (1990). Opinion spirals, silent and otherwise: Applying small-group research to public opinion phenomena. Communication Research, 17, 369-392.
Price, V. (1989). Social identification and public opinion: Effects of communicating group conflict. Public Opinion Quarterly, 53, 197-224.
Price, V. (1988). On the public aspects of opinion: Linking levels of analysis in public opinion theory. Communication Research, 15, 659-679.
Cohen, J., Mutz, D., Price, V., & Gunther, A. (1988). Perceived impact of defamation: An experiment on third-person effects. Public Opinion Quarterly, 52, 161-173.
Ritchie, D., Price, V., & Roberts, D. F. (1987). Television, reading, and reading achievement: A reappraisal. Communication Research, 14, 292-315.
Price, V., & Roberts, D. F., (1987). Public opinion processes. In C. Berger and S. Chaffee (Eds.) Handbook of communication science, 781-816. Newbury Park, CA: Sage Publications.
In Translation
Price, V. (1996). Public opinion processes. In Public opinion in society, pp. 193-259. (Young-Seok Kim, Korean Trans.) Seoul, Korea: Nanam Publishing House.
Published Proceedings
Price, V. & Cappella, J. N. (2007). Healthcare Dialogue: Project highlights. Proceedings of the National Conference on Digital Government Research, Philadelphia, PA, May 20-23, 2007, p. 178. Digital Government Research Center.
Price, V. & Cappella, J. N. (2006). Bringing an informed public into policy debates through online deliberation: The case of health care reform. Proceedings of the National Conference on Digital Government Research, San Diego, CA, May 21-24, 2006, pp. 89-90. Digital Government Research Center.
Price, V. & Cappella, J. N. (2005). Constructing electronic interactions among citizens, issue publics, and elites: The Healthcare Dialogue project. Proceedings of the National Conference on Digital Government Research, Atlanta, GA, May 15-18, 2005, pp. 139-140. Digital Government Research Center.
Price, V. & Cappella, J. N. (2004). Healthcare Dialogue: Constructing electronic interaction to maximize decision quality in deliberations among citizens, issue publics, and elites. Proceedings of the National Conference on Digital Government Research, Seattle, WA, May 24-24, 2004, pp. 154-155. Digital Government Research Center.
Reviews and Commentaries
Price, V. (1998). Editorial Foreword: 1937 Redux. Public Opinion Quarterly, 62, pp 1-5.
Price, V. (1995). Reply to Parkin (Commentary on Critical Perspectives on Polling). International Journal of Public Opinion Research, 7, 399-402.
Price, V. (1994). Talking politics by William A. Gamson. Public Opinion Quarterly, 58, 147-150.
Funded Research Projects
2007-10 Public opinion, deliberation, and decision making about genetics research. Co- Principal Investigator (awarded as Principal Investigator, but role on grant reduced in light of appointment as Associate Provost). Supported by grant of $1,488,000 from the National Institutes of Health, National Human Genome Research Institute, Ethical, Legal, and Social Implications of Human Genetics Study Section. (PI, Joseph Cappella, University of Pennsylvania).
2006-09 International working group on online consultation and public policy making. Working Group Member. U.S. participation in four international working groups supported by $280,000, through a grant of $1,000,000 to the Center for Technology in Government at the State University of New York at Albany, from the National Science Foundation’s Digital Research Program (PI, Sharon Dawes, SUNY- Albany; IWG Chair, Peter Shane, Ohio State University).
2003-06 Constructing electronic interaction to maximize decision quality in deliberations among citizens, issue publics, and elites. Principal Investigator. Supported by grant of $1,050,000 from the National Science Foundation, Program in Digital Government, Division of Experimental and Integrative Activities. (Co-PI, Joseph Cappella, University of Pennsylvania).
2000-02 Electronic dialogue and democratic participation: Deliberation, knowledge, and campaign 2000. Principal Investigator. Supported by grants of $700,000 from The Pew Charitable Trusts and $200,000 from the Washington Program of the Annenberg Public Policy Center. (Co-PI, Joseph Cappella, University of Pennsylvania).
1995-96 Public opinion and deliberative polling techniques. International research collaboration with Peter Neijens, University of Amsterdam, supported by faculty international travel and research grants from the College of Literature, Science, and the Arts, the International Institute, Rackham Graduate School, and the Marsh Center for the Study of Journalistic Performance, Department of Communication Studies, University of Michigan.
1991-92 Conceptualization and measurement of public opinion. Investigator. Supported by research grants from the Marsh Center for the Study of Journalistic Performance, Department of Communication, University of Michigan, and by the Media and Politics Program, Center for Political Studies, University of Michigan.
1990 Factors underlying public opinion about AIDS-related issues. Investigator. supported by a pilot study research grant from the Midwest AIDS Biobehavioral Research Center with funding from the National Institute of Mental Health.
1989-90 American National Election Studies: 1989 Pilot Study. Planning Committee Member. Surveys conducted by the National Election Studies with funding from the National Science Foundation.
1989 Experiments on mass media, group conflict and opinion formation. Investigator. Funded by a research grant from the Office of the Vice President for Research, University of Michigan.
Papers Presented at Scientific Meetings
Kim, S., Cappella, J.N. & Price, V. (2014). Online Deliberation Effects in Intention to Participate in Genetic Research: An Extended Theory of Planned Behavior Approach. Presented to the annual conference of the International Communication Association, Seattle, WA, May.
Wojcieszak, M., & Price, V. (2010). Facts versus perceptions: Who reports disagreement during deliberation and are the reports accurate? Presented at the annual meeting of the Midwest Political Science Association, Chicago, IL, April.
Wojcieszak, M., & Price, V. (2009). What underlies the false consensus effect? How personal opinion and disagreement affect public opinion perception. Presented at the annual conference of the International Communication Association, Chicago, IL, May.
Price, V., Arnold, A. K., Baek, Y. M., & Cappella, J. (2008). Deliberation, constraint and complexity. Presented at the annual conference of the International Communication Association, Montreal, CA, May.
Price, V., Feldman, L., & Cappella, J.N. (2007). Online Deliberation and Public Opinion about Health Care Policy. Presented at the annual conference of the American Association for Public Opinion Research, Anaheim, CA, May.
Feldman, L., & Price, V. (2007). Online Deliberation and Public Opinion about Health Care Policy. Presented at the annual conference of the International Communication Association, San Francisco, CA, May.
Freres, D., & Price, V. (2007). Political engagement, community engagement, and discursive participation across the lifespan. Presented at the annual conference of the International Communication Association, San Francisco, CA, May.
Price, V., Feldman, L., Freres, D, Zhang, W., & Cappella, J. N. (2006). Informing Public Opinion about Health Care Reform through Online Deliberation. Presented at the annual meetings of the International Communication Association, Dresden, Germany, June.
Cappella, J. N., Shim, M., & Price, V. (2006). The health confidence index (HCI): Reliability, validity, and temporal trends from January to November, 2005. Presented to Annenberg National Health Communication Survey conference, University of Southern California, February.
Price, V., David, C., Goldthorpe, B., McCoy Roth, M., & Cappella, J. N. (2005). Caring about health care: A search for the issue public. Presented to the annual meetings of the International Communication Association, New York, NY, May.
Price, V. & David, C. (2005). Citizen deliberation online. Presented to the annual meetings of the International Communication Association, New York, NY, May.
Price, V. & Jomini, N. (2004). Polls in Election 2000: Public attitudes, perceived impact, and support for restricting election-night projections. Presented to the annual meetings of the American Association for Public Opinion Research, Phoenix, AZ, May.
Price, V. & David, C. (2004). Talking about elections: A study of citizen deliberation online. Paper presented at the annual meetings of the American Association for Public Opinion Research, Phoenix, AZ, May.
Price, V. (2003). New technologies and the nature of democratic discourse: Issues and Inquiries. Paper presented at the Communication and Technology Pre-conference on “Electronic Networks and Democracy,” International Communication Association, San Diego, California, May.
Price, V. Nir, L., & Cappella, J. N. (2003). Framing public discussion of gay civil unions. Presented to the annual meetings of the International Communication Association, San Diego, California, May.
Price, V. Nir, L., & Cappella, J. N. (2003). A group-level experiment on framing effects. Presented to the annual meetings of the American Association for Public Opinion Research, Nashville, Tennessee, May.
Price, V., Nir, L. & Cappella, J. N. (2002). Group Influences on opinion expression and change. Paper presented at the annual meetings of the International Communication Association, Seoul, Korea, July.
Price, V., Goldthwaite, D., & Cappella, J. N., (2002). Online deliberation, civic engagement, and trust. Presented to the annual meetings of the International Communication Association, Seoul, Korea, July.
Price, V., & Cappella, J, N. (2002). Group discussion and deliberative opinion: The Electronic Dialogue Project in campaign 2000. Presented to the annual meetings of the International Communication Association, Seoul, Korea, July.
Price, V., Goldthwaite, D., & Cappella, J. N., (2002). Civic engagement, social trust, and online deliberation. Presented to the annual meetings of the American Association for Public Opinion Research, St. Pete Beach, Florida, May.
Price, V., Nir, L. & Cappella, J. N. (2002). Group-level effects on opinion expression. Presented to the annual meetings of the American Association for Public Opinion Research, St. Pete Beach, Florida, May.
Price, V. & Romantan, A. (2002). Confidence in institutions before, during, and after “Indecision 2000.” Presented at the annual conference of the Midwest Political Science Association, Chicago, April.
Price, V., Goldthwaite, D., & Cappella, J. N. (2002). Deliberation, engagement, and social trust. Presented at the annual conference of the Midwest Political Science Association, Chicago, April.
Price, V., & Cappella, J. N. (2001). Deliberation and its influence: Electronic Dialogue 2000. Presented to the annual conference of the American Association for Public Opinion Research, Montreal, Canada, May
Price, V., Cappella, J, N., Tsfati, Y., & Stromer-Galley, J. (2001). Citizen deliberation online: An examination of factors influencing who participates. Presented to the annual conference of the International Communication Association, Washington, D.C., May.
Price, V., Cappella, J, N., & Nir, L. (2001). Does disagreement contribute to more deliberative opinion? Presented to the annual conference of the International Communication Association, Washington, D.C., May.
Price, V., Cappella, J. N., Tsfati, Y., & Stromer-Galley, J. (2000). Theory and research on deliberation and its impact: The Electronic Dialogue Project in Campaign 2000. Invited presentation to the first annual conference on Public Opinion in the Digital Age, Yonsei University, Seoul, Korea, October.
Nie, Norman H., Price, V. & McCready, W. C. (2000). A preliminary examination of a joint survey/online discussion method for studying electoral attitudes. Presented to the annual conference of the American Association for Public Opinion Research, Portland, Oregon, May.
Price, V. & Na, E. Citizen deliberation and resistance to framing effects. (2000). Presented to the annual conference of the American Association for Public Opinion Research, Portland, Oregon, May.
Price, V., Dutwin, D., & Na, E. Who Deliberates? Opportunities, Motivations and Resources for Participation in Citizen Deliberation. (2000). Presented to the annual conference of the International Communication Association, Acapulco, Mexico.
Price, V., Traugott, M., Lavrakas, P., & Presser, S. (1999). The Perceived impact of polls. Presented to the annual conference of the International Communication Association, San Francisco, May.
Lavrakas, P., Presser, S., Price, V., & Traugott, M. (1998). Public opinion about polls: How people decide whether to believe survey results. Presented to the annual conference of the American Association for Public Opinion Research, St Louis, Missouri, May.
Lavrakas, P., Presser, S., Price, V., & Traugott, M. (1998). Them, but not me: The perceived impact of election polls. Presented to the annual conference of the American Association for Public Opinion Research, St Louis, Missouri, May.
Huang, L. & Price, V. (1998). Motivations, information search, and memory structure about political candidates. Presented to the Information Systems Division of the International Communication Association, Jerusalem, Israel, May.
Price, V., Huang, L., & Tewksbury, D. (1997). Unrealistic optimism, personality characteristics, and third-person effects. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois, November.
Price, V. An individual growth-curve approach to modeling opinion change. (1997). Presented at the Expert Conference on No Opinion, Instability and Change in Public Opinion Research, Amsterdam School of Communication Research, University of Amsterdam, Netherlands, October.
Huang, L., & Price, V. (1997). The impact of motivated information processing goals and political expertise on candidate information search, decision-making strategies, and recall. Presented to the annual conference of the Association for Education in Journalism and Mass Communication, Chicago, Illinois, August.
Tewksbury, D., Huang, L., & Price, V. (1996). Predictors of support for expressive rights of the mass media. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, IL, November.
Price, V., & Neijens, P.C. (1996). Some deliberations over deliberative polls. Invited paper presented to World Association for Public Opinion Research Thematic Seminar on Quality Criteria in Survey Research, Cadenabbia, Italy, June.
Price, V., & Zaller, J. (1996). Measuring media exposure and gauging its effects in general population surveys. Presented to the annual conference of the American Political Science Association, San Francisco, California, August.
Huang, L., Tewksbury, D., & Price, V. (1996). A model of affect and expertise: An examination of their roles in media effects research. Presented to the annual conference of the Association for Education in Journalism and Mass Communication, Anaheim, California.
Price, V., Tewksbury, D., & Powers, E. (1996). Switching trains of thought: The impact of news frames on readers’ cognitive responses. Presented to the annual conference of the International Communication Association, Chicago, Illinois.
Price, V., Tewksbury, D., & Huang, L. (1996). Denying the Holocaust: Third-person effects and decisions to publish a controversial advertisement. Presented to the annual conference of the American Association for Public Opinion Research, Salt Lake City, Utah.
Price, V., Huang, L., & Tewksbury, D. (1995). Third-person effects of news: The role of orientations to the media. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois.
Price, V. & Tewksbury, D. (1995). News values and public opinion: A theoretical account of media priming and framing. Presented to the annual conference of the International Communication Association, Albuquerque, New Mexico.
Price, V. & Tewksbury, D. (1995). Measuring the third-person effect of news: The roles of question order, contrast and knowledge. Presented to the annual conference of the American Association for Public Opinion Research, Ft. Lauderdale, Florida.
Price, V. Czilli, E. & Tewksbury, D. (1994). Candidate trait assessments and affective responses to candidates. Presented to the National Elections Studies Conference on Candidate Evaluation, Berkeley, California.
Price, V. & Tewksbury, D. (1994). The roles of question order, contrast, and knowledge in the ‘third-person effect’. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois.
Lee-Kim, Y. E., & Price, V. (1994). The cognitive effects of medium, expertise and mental effort on retrieval and elaboration of news information. Presented to the annual conference of the International Communication Association, Sydney, Australia.
Sheikh, K. Z., Price, V., & Oshagan, H. (1994). Press treatment of Islam: What kind of picture do the media paint? Presented to the annual conference of the International Communication Association, Sydney, Australia.
Price, V., & Czilli, E. J. (1993). Who learns which kinds of news: Modeling aggregate patterns of recognition and recall. Presented to the annual conference of the International Communication Association, Washington, D.C..
Hsu, M. L., & Price, V. (1993). Political expertise and affect: Effects on news processing. Presented to the annual conference of the International Communication Association, Washington, D.C..
Traugott, M., Price, V., & Czilli, E. J. (1993). Polls apart: Race, politics, and journalism in mayoral and gubernatorial election campaigns. Presented to the annual conference of the American Association for Public Opinion Research, St. Charles, Illinois.
Price, V. (1993). Toward a social psychology of public debate: Comparing opinion dynamics in small groups and larger publics. Invited paper presented to a World Association for Public Opinion Research regional seminar on opinion dynamics, Montreal, Canada.
Hsu, M. L., & Price, V. (1992). The impact of expertise and affect on political information processing. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois.
Price, V., & Czilli, E. J., (1992). Public awareness of public affairs: The advantage of ‘personality’ stories and domestic news. Presented to the annual conference of the American Association for Public Opinion Research, St. Petersburg, Florida.
Price, V. (1991). Over-reporting of media exposure: The impact of varying reference periods in survey questions. Presented to the annual conference of the American Association for Public Opinion Research, Phoenix, Arizona.
Traugott, M., & Price, V. (1991). Exit polls in the 1989 Virginia gubernatorial race: Where did they go wrong? Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois.
Price, V., & Zaller, J. (1990). Measuring individual differences in likelihood of news reception. Presented to the annual conference of the American Political Science Association, San Francisco, California.
Price, V. (1990). The ‘need for cognition’ and the use of news media for political surveillance. Presented to the annual conference of the International Communication Association, Dublin, Ireland.
Price, V., & Hsu, M. L. (1990). Public opinion concerning people with AIDS: The role of misinformation and attitudes toward homosexuals. Presented to the annual conference of the World Association for Public Opinion Research, Lancaster, Pennsylvania.
Zaller, J., & Price, V. (1990). In one ear and out the other: Learning and forgetting the news. Presented to the annual conference of the Midwest Political Science Association, Chicago, Illinois.
Price, V. (1990). Where’s the public in public opinion research? Presented to the Midwest Association for Public Opinion Research, Chicago, Illinois.
Price, V., & Hsu, M. L. (1989). Factors underlying public opinion on AIDS-related issues: Predictors of knowledge and policy preferences. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois.
Price, V., & Allen, S. (1989). The need for cognition, political surveillance, and media exposure. Presented to the annual conference of the Association for Education in Journalism and Mass Communication, Washington, D.C.
Price, V. (1989). Public opinion and communication: Theoretical dependencies among levels. Presented to the International Communication Association, San Francisco, California.
Price, V., & Allen, S. (1988). Opinion spirals, silent and otherwise. Presented to the annual conference of the Midwest Association for Public Opinion Research, Chicago, Illinois.
Price, V. (1988). Group conflict, identification and public Opinion. Presented to the annual conference of the International Communication Association, New Orleans, Louisiana.
Price, V. (1988). Communication and public opinion processes. Presented to the annual conference of the International Communication Association, New Orleans, Louisiana.
Cohen, J., Mutz, D. C., Price, V., & Gunther, A. (1987). Defamation as communication: Theory and two experiments. Presented to the annual meeting of the Association for Education in Journalism and Mass Communication, San Antonio, Texas.
Ritchie, D., Price, V., & Roberts, D. F. (1987). Television, reading, and reading achievement. Presented to the annual conference of the International Communication Association, Montreal, Canada.
Price, V. (1987). Public opinion as a mass communication process. Presented to the annual conference of the International Communication Association, Montreal, Canada.
Cohen, J., Mutz, D. C., Price, V., & Gunther, A. (1987). A third-person experiment in defamation. Presented to the annual conference of the International Communication Association, Montreal, Canada.
Price, V., Ritchie, D., Roberts, D. F., & Lieberman, D. (1986). The Stanford Reading and Television Project: A progress report. Presented to the annual conference of the International Communication Association, San Francisco, California.
Technical Reports
Price, V., & Zaller, J. (1990). Evaluation of media exposure items in the 1989 Pilot Study. Technical Report to the National Elections Studies Board of Overseers, Center for Political Studies, Institute for Social Research, University of Michigan.
Price, V., Ritchie, D., & Roberts, D. F. (1985). Public knowledge, attitudes, and behaviors regarding food and nutrition. Technical Report No. 1, Stanford Nutrition Communication Project, Institute for Communication Research, Stanford University.
Ritchie, D., Price, V., & Roberts, D. F. (1985). Visions of sugar plums — representations of food and science: Theoretical implications for communicating about nutrition. Technical Report No. 2, Stanford Nutrition Communication Project, Institute for Communication Research, Stanford University, 1985.
Invited lectures and Research Presentations
2014 Metropolitan Club, Philadelphia
2009 University of Paris, Sorbonne, Center of Applied Literary and Scientific Studies
2008 Knight Commission on the Information Needs of Communities in a Democracy
Harvard University, John F. Kennedy School of Government, Conference on the Future of Journalism
Villanova University, Department of Communication
2007 Leeds University, Institute of Communication Studies, International Working Group on Online Deliberation
2006 Harvard University, John F. Kennedy School of Government
Carnegie Mellon University, Center for the Advancement of Applied Ethics and Political Philosophy
2005 Princeton University, Woodrow Wilson School of Public Affairs
Stanford University, Symbolic Systems Program, Conference on Online Deliberation: Design, Research, and Practice
University of Oxford, Annenberg/ Oxford Summer Institute
Haifa University, Conference on Presumed Influence of the Media, Haifa, Israel
2004 University of Southern California, School of Law
University of Washington, Department of Communication
2003 Stanford University, Carlos Kelly McClatchy Memorial Lecture
University of Maryland, Department of Sociology
University of Amsterdam, Amsterdam School for Communication Research
Carnegie Mellon University, Conference on Online Deliberation
2002 University of Maryland, Department of Sociology
2001 University of Minnesota, Center for Political Psychology
University of Michigan, Institute for Social Research
Ohio State University, School of Public Policy and Management
University of Illinois, Department of Speech Communication
2000 Yonsei University, Seoul, Korea
1998 University of Pennsylvania, Annenberg School for Communication
Ohio State University, School of Journalism and Communication
University of Missouri, School of Journalism
1997 Institúto Technológico Autónomo de México, Department of Political Science, World Association for Public Opinion Research Regional Seminar
1995 University of Amsterdam, Department of Communication Science
1993 Michigan State University, Department of Communication and Department of Telecommunication
1993 University of Wisconsin-Madison, School of Journalism and Mass Communication 1991 University of Pennsylvania, Annenberg School for Communication
1990 University of Washington, School of Communications
1989 University of Southern California, Annenberg School of Communication
1988 Michigan State University, Department of Telecommunication
1987 University of Wisconsin-Madison, Department of Communication Arts
University of Michigan, Department of Communication
University of Wisconsin-Madison, School of Journalism and Mass Communication Santa Clara University, Program in Communication
On-Campus Colloquia
2008 University of Pennsylvania, Civic House
2005 University of Pennsylvania, Department of Political Science
2004 University of Pennsylvania, Center for Excellence in Cancer Communication Research
2003 University of Pennsylvania, Solomon Asch Center
2000-01 University of Pennsylvania, Annenberg Public Policy Center
1997 University of Michigan, School of Public Health
1996 University of Michigan, Department of Political Science and Center for Political Studies
1992-96 University of Michigan, Department of Communication
1990 University of Michigan, Department of Sociology (Social Psychology Group) University of Michigan, Midwest AIDS Biobehavioral Research Center
1989 University of Michigan, Center for Political Studies, Institute for Social Research
1988 University of Michigan, Department of Sociology (Social Psychology Group)
Professional Service Activities
2016 Member, Planning Committee, American Association of Universities Chief Academic Officer Annual Meeting
2013-14 Member, Presidential Innovation Lab, American Council on Education
2012 Member, Planning Committee, American Association of Universities Chief Academic Officer Annual Meeting
2003-13 Member, Editorial Board, Communication Research.
2008 Conference Chair, American Association for Public Opinion Research (Associate Conference Chair 2007)
2004-07 Member, Editorial Board, Journal of Computer-Mediated Communication.
2003-06 Member, Book Award Committee, American Association for Public Opinion Research.
2002-06 Chair, Advisory Committee on the Public Opinion Quarterly, American Association for Public Opinion Research.
2003-04 Member, Best Article Award Committee, Political Communication Division, International Communication Association.
2002-04 Member, Editorial Board, IT and Society.
1999-2001 Member, Innovator’s Award Committee, American Association for Public Opinion Research.
1996-99 Member, Standing Committee on Research, Association for Education in Journalism and Mass Communication.
1997-98 Member, Advisory Board, Canadian Election Study.
1995-98 Member, Editorial Board, Political Communication.
1997 Member, Nominating Committee, International Communication Association.
1991-97 Member, Editorial Board, Public Opinion Quarterly.
1994 Member, Working Group on the Viability of Journalism and Mass Communication Units within Universities, Vision 2000 Task Force Committees, Association for Education in Journalism and Mass Communication.
1994 Invited attendee, national conference on the “Future of the Field” held at the College of Communication, University of Texas at Austin.
1993 Invited attendee, Leadership Institute for Journalism and Mass Communication, Freedom Forum Media Studies Center.
1992-93 Member, Executive Council, Midwest Association for Public Opinion Research.
1992 Member, Conference Planning Committee, American Association for Public Opinion Research.
1989-90 Member, Selection Committee, Student Paper Award, American Association for Public Opinion Research.
1989-90 Member, Pilot Study Planning Committee, National Election Studies, Center for Political Studies, University of Michigan.
Reviewer
- American Political Science Review
- American Journal of Political Science
- American Sociological Review
- Communication Research
- Communication Theory
- Communication Yearbook
- Critical Studies in Mass Communication
- Harvard International Journal of Press/Politics
- Human Communication Research
- International Journal of Public Opinion Research
- Journal of Communication
- Journal of Politics
- Journal of Research in Personality
- Journalism and Mass Communication Quarterly
- Journalism: Theory, Practice, and Criticism
- New Media and Society
- Personality and Social Psychology Bulletin
- Political Behavior
- Political Communication
- Politics and the Life Sciences
- Public Opinion Quarterly
- Social Science Quarterly
- State Politics and Policy Quarterly
- National Science Foundation (Political Science Program, Societal Dimensions of Engineering, Science, and Technology Program)
- International Communication Association
- American Association for Public Opinion Research
- Association for Education in Journalism and Mass Communication
University Service Activities
University of Pennsylvania, Philadelphia, Pennsylvania
2016 Chair, India Strategy Group
2011-16 Co-Chair, Penn Medicine Executive Planning Group
2011-15 Chair, China Planning Group
2014 Co-Chair, Consultative Committee on the Selection of a Director of Recreation and Intercollegiate Athletics
2012 Chair, Consultative Committee on the Selection of a Director of the University of Pennsylvania Museum of Archaeology and Anthropology
2010 Chair, Consultative Committee on the Selection of an Executive Vice President and Dean of the School of Medicine
2005-07 Chair, University Faculty Senate (Chair-elect, 2005-6; Chair 2006-7)
2006 Chair, Consultative Committee on Selection of an Associate Provost
2002-07 Member, University Faculty Senate Executive Committee
2002-07 Member, University Council
2005 Chair, Consultative Committee on Selection of a Deputy Provost
2004-05 Member, Provost’s Council on Research
1999-2005 Member, Executive Committee, Annenberg School for Communication.
2002-04 Secretary, University Faculty Senate
2002-04 Chair, University Faculty Senate Committee on the Faculty
2002-03 Member, Graduate Studies Committee, Annenberg School for Communication.
2001-03 Member, Social and Behavioral Sciences Institutional Review Board, Office of Regulatory Affairs.
University of Michigan, Ann Arbor, Michigan
1987-98 Member, Program Committee for the Interdepartmental Doctoral Program in Communication, Rackham School of Graduate Studies.
1997 Member, Collaborative Planning Group, Institute for Social Research.
1993-95 Member, Academic Judiciary, College of Literature, Science, and the Arts.
1994 Member, Faculty Advisory Committee on the Department of Communication, College of Literature, Science and the Arts.
1993-94 Chair, Curriculum Committee, Department of Communication.
1992,94 Guest Lecturer on the liberal arts (to incoming university students), Academic Counseling Office, College of Literature, Science, and the Arts.
1991-94 Chair, Graduate Fellowships Committee, Department of Communication.
1990-94 Member, Executive Committee, Department of Communication.
1991-93 Departmental Honors Advisor, Department of Communication.
1989-93 Member, Curriculum Committee, Department of Communication.
1991-92 Member, Nominating Committee, College of Literature, Science, and the Arts.
1991-92 Member, Ad Hoc Committee to Review M.A. Programs, Department of Communication.
1991-92 Member, Ad Hoc Committee to Review Ph.D. Program, Department of Communication.
1991-92 Member, Faculty Search Committee, Department of Communication.
1990-91 Member, Chair Search Committee, Department of Communication.
1989-90 Research Sponsor, Undergraduate Research Opportunity Program, College of Literature, Science, and the Arts.
1988-89 Chair, Grade Appeals Committee, Department of Communication.
1988-89 Member, Faculty Search Committee, Department of Communication.
1987-91 Undergraduate Concentration Advisor.
1988 Guest Speaker on media research (to University of Michigan Alumni Clubs in Ohio, Indiana, and Kentucky), Alumni Association.
Stanford University, Stanford, California
1986-87 Member, Faculty Search Committee, Department of Communication.
1982 Guest Lecturer on professional opportunities in college admissions, Career Counseling Center.
Santa Clara University, Santa Clara, California
1979-83 Member, Admissions Committee, Undergraduate Admissions Office.
Research Advising
Doctoral dissertation committee chair (primary advisor) for 17 theses in communication.
Doctoral dissertation committee member for 19 theses in communication; 7 in political science; and one each in psychology, education, and business.
Faculty director (primary advisor) for 10 master’s theses in communication.
Faculty director (primary advisor) for 22 bachelor’s honors theses in communication.